Big Machine Vodka’s first nationally distributed product. Spiked Coolers are ready to drink cocktails in an eco-friendly pouch, featuring Big Machine Vodka, real fruit juices, and natural flavors.
The goal for the Spiked Coolers brand and product design is all about fun, refreshment, and convenience. It’s bright, colorful, and makes a splash. Perfectly portable for enjoyment poolside, on a summer adventure, or at your next tailgate. Just insert straw, sip, and enjoy.
Big Machine Distillery
My Role
Brand Development, Design, Art Direction
2020 - Present

BMV Spiked coolers in 2021
Spiked Coolers was a sponsor of the inaugural Big Machine Music City Grand Prix, featuring the return of Indy Car racing to Nashville, August 5-7th, 2021. Spiked Coolers was also the title sponsor of the Big Machine Spiked Coolers Grand Prix in Indianapolis on August 14th, 2021.
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